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Campaigns and attribution

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Campaigns and attributionRecommended

How campaign attribution works

Understand how Joinometry connects join hostnames, campaign touchpoints, and later purchases.

attributioncampaignstouchpoints
Campaigns and attributionRecommended

Map hostnames to campaigns

Tell Joinometry which campaign should receive credit when players join through a specific hostname.

hostnamescampaignsmapping
Campaigns and attributionRecommended

Create your first campaign

Create a campaign with a clear source, name, dates, spend, and status so Joinometry can organize your acquisition data.

campaignssetupsources
Campaigns and attribution

Add campaign spend and dates

Enter campaign spend, start dates, and end dates so performance metrics are easier to trust.

spenddatesroas
Campaigns and attribution

Recalculate historical attribution

Use historical recalculation when you change attribution rules or add mappings that should affect existing results.

attributionrecalculatehistory
Campaigns and attribution

Choose an attribution model

Compare First touch, Last touch, First known touch, and Linear attribution in plain language.

attributionmodelssettings
Campaigns and attribution

Use the unknown hostname inbox

Turn real hostnames seen by Joinometry into campaign mappings without guessing what players used.

unknown hostnameshostnamescampaigns